Articles: Online marketing
FAQs on Twitter
Need to know more about Twitter but become more confused every time you ask a question?! Here’s our top FAQs guide to Twitter to help clear your fog. #discombobulated
Posted 19 May 2013
A tricky subject
How many emails do you get every day? Do you read all of them? Or are you more likely to scan through them and delete the majority without even opening them?
Thought so. That’s why the subject line for your email marketing needs to grab the reader’s attention… without being automatically filtered into their spam folder...
Posted 18 April 2013
Is it time?
Just because your website is old fashioned or out of date doesn’t mean it’s time to invest in a new one. There can be a number of reasons why now is a good time to freshen up your website but don’t throw your marketing budget away. Take our ‘Is it time?’ test.
Posted 14 February 2013
Bespoke email design
It's always nice to show off one of our projects and this month is no exception! Take a look at this fantastic bespoke email design we created.
Posted 8 January 2013
Website bounce rates
This week, we tackle a frequently asked question about website statistics. Unlike the information on the number of visitors, or how long they spend on a site, 'bounce rate' is an area most people don't understand. Until now...
Posted 26 November 2012
Top 10 reasons why websites fail: reason 10
The last instalment in our 'Top 10 reasons why websites fail' series. If you're a business owner reading this series, this will be the toughest one for you to be objective about...
Posted 19 November 2012
Top 10 reasons why websites fail: reason 9
The latest instalment in our series of why websites fail to deliver the right enquiries. Reason number 9: The Security.
Posted 12 June 2012
Are you ready for the new Facebook layout?
Do you have a Company Facebook fan page? Are you ready for the new changes coming into effect on 30th March?
Posted 22 March 2012
4 smaller social sites
You’re probably already dabbling in some of the more prominent Social Media sites such as Twitter and Facebook, but there are some ‘smaller’ ones worth investigating.
Posted 16 February 2012
Happy Valentine's Day
Happy Valentine's Day, or is it? It's so easy to see instant information about what's actually happening right now. Let's show you an example of how times have changed and the information we now have at our fingertips...
Posted 14 February 2012
Top 10 reasons why websites fail: reason 8
The next installment in the series of why websites fail to deliver the right enquiries. Reason number 8: The Payments.
Posted 10 October 2011
Why monitoring your site’s performance is so important
Why is monitoring your site’s performance so important? If, like most businesses, you're only measuring the number of enquiries and sales your website generates, this could be a very costly mistake!
Posted 22 September 2011
How to choose a domain name
Once you’ve come up with your company name, it’s an ideal time to secure the domain name (e.g. the www.stopthetrain.co.uk) for your website. There are a few things to think about, and to avoid, when choosing your domain name.
Posted 5 September 2011
Top 10 reasons why websites fail: reason 7
Another installment in our 'Top 10 reasons why websites fail' series. We're up to reason number 7 and this is the one that a lot of businesses are uncomfortable with...
Posted 17 August 2011
Top 10 reasons why websites fail: reason 6
The next installment in our 'Top 10 reasons why websites fail'. Reason number 6: The Marketing.
Posted 25 July 2011
Using your £50 Google Adwords
How exciting! A £50 gift card with your name on. If this is your first AdWords venture, please don’t rush into it without following Google’s guidelines and reading our tips! Do bear in mind that the latest gift card value drops down to £30 on 15th June.
Posted 10 June 2011
Top 10 reasons why websites fail: reason 5
Another installment of our 'why websites fail' report. Reason 5: The Search Engines.
Posted 10 June 2011
Top 10 reasons why websites fail: reason 4
A rather belated next installment of why your website might be failing to deliver results. Reason number 4: The Build.
Posted 18 May 2011
Top 10 reasons why websites fail: reason 3
The next installment of our 'why websites fail' series. Reason number 3: The Design.
Posted 15 March 2011
Top 10 reasons why websites fail: reason 2
The next in the series of why websites fail to deliver the right enquiries. Reason number 2: The Navigation.
Posted 10 March 2011
Top 10 reasons why websites fail: reason 1
This is part of the 'top reasons why websites fail' series and includes the first reason. When I refer to failure, I mean why they're not bringing in enough of the right enquiries. Reason number 1: The Content.
Posted 10 March 2011
10 reasons why websites fail
Spent a fortune on a website and it’s not delivering? Frustrating, isn’t it! You’re not alone. I’ve produced a list of the 10 main reasons why websites don’t bring in enough of the right enquiries. This is part 1 in the series.
Posted 8 March 2011
3 great ways to get more readers for your email newsletters
There are lots of ways of growing your recipient list and I promise to keep adding more to this blog. I’ll start you off with just 3 ideas.
Posted 24 February 2011
Why you should not buy email data
You can buy email addresses (and we can help you with data sourcing) but we don’t recommend it for a variety of reasons. Find out why!
Posted 16 February 2011
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